Inner Reality Limited

Virtually, anything is possible.

Branded loyalty programs through gamification and virtual engagement

This revolutionary solution enables brands to deliver a long-term brand loyalty program through the following key features:

Live
interaction.

Changing the game play and rewards offered in live time.

Personalisation.

Customising rewards and offers based on individual customer behaviour and their preferences.

Gamification.

Adding virtual and dynamic aspects of the loyalty program make it more fun for longer-term engagement.

Social media interaction.

Allowing customers to share their activity and rewards on social media encourage them to refer friends to the program.

Mobile
webapp.

Making it easy for customers to access and use the virtual loyalty program without the need to download a native app.

Tiered
rewards.

Offering different levels of rewards based on customer loyalty and engagement.

Data
analytics.

Using customer data to track the effectiveness of the loyalty program and make data-driven decisions to improve it in real time.

Customised
user experience.

Customised gameplay and user journeys to deliver on the brand’s objectives and KPIs.

The Inner Reality solution is used for a variety of campaign needs.

Our intelligent geo-location feature allows us to drop virtual assets at any location, including at home, at work, instore, at events, at leisure.

Because the customer engagement is virtual and digital, the creative opportunities are infinite…

Virtually, anything is possible.

The Campaign Manager application allows brands or agencies to create instant wins, prize draws, digital discount vouchers, free samples, entry tickets, loyalty points, collectibles, shareables…you name it and the Inner Reality solution can deliver it.

Establish enduring customer relationships with VAT-enabled personalized and gamified loyalty programs, fostering long-term engagement and brand loyalty.

No physical waste or environmental impact, and yet maintain the ability to drive brand awareness, loyalty, and sales at any scale.

Create captivating virtual treasure hunts using VATs, placing digital assets anywhere for an immersive, global adventure.

Engage audiences in branded AR experiences during live event experiences.

Transform in-store engagements using VATs to deliver location-specific AR interactions.

Easily deliver prizes and enhance brand loyalty.

Maximize opportunities for up-selling and cross-selling by integrating VATs into your sales strategy.

Deploy virtual NFT drops seamlessly and at scale with VATs.

Typical user journey

  • 1

    Sign up and play.
  • 2

    Click on magic link in email to add code.
  • 3

    How to play details rules, prizes and info links.
  • 4

    Map shows location of VATs you can collect.
  • 5

    Collect VAT in
    augmented reality.
  • 6

    Click token in wallet to start the game.
  • 7

    Prize reveal and instructions.
  • 8

    Hyperlink to online voucher use.
  • 1

    Sign up and play.
  • 2

    Click on magic link in email to add code.
  • 3

    How to play details rules, prizes and info links.
  • 4

    Map shows location of VATs you can collect.
  • 5

    Collect VAT in
    augmented reality.
  • 6

    Click token in wallet to start the game.
  • 7

    Prize reveal and instructions.
  • 8

    Hyperlink to online voucher use.

Redemption methods

Our solution offers multi-format redemption techniques for retailers to consider.

Achieve efficient retail transactions with VATs’ ePOS system integration.

Drive e-commerce traffic with VATs’ embedded voucher codes, simplifying user access to deals.

Enhance point-of-sale experiences with VATs’ barcode scanning feature for easy redemption.

Simplify deal access for customers with VATs’ redeemable voucher codes

Utilize Marker Tracking with VATs: identify logos or product images to trigger an AR experience, enabling users to claim virtual objects and redeem them for real-world prizes.

Inner Reality data collection

Real time campaign analytics and reporting

The powerful analytics and reporting engine allows one to track and analyze a rich array of consumer behaviour data in real time, helping brands to better understand audience engagement and their preferences.

The campaign reporting provided generates a detailed analysis of all registered users, their transactions, their gameplay and their redemptions.

Stay in the loop

Unlock exclusive updates about our latest augmented reality campaigns and new product features.